Jonathan Safran Foer has written an interesting article in the New York Times discussing his later project. He says that for the last few years, he has been working on creating new Haggadah (the book containing the story of the Exodus and the ritual of the Seder, read at the Passover Seder).
Safran Foer hopes to create an alternative to the Maxwell House Haggadah, which is one of the most popular versions of the haggadah. The coffee company have been producing their haggadah since 1932, since it was decided that as coffee technically comes from berries, and not from beans, it is an acceptable after-dinner beverage during Passover. The company was the first coffee roaster to start marketing directly at Jews and to that end even had an Orthodox rabbi certify that coffee is not kitniyot (foods forbidden during Passover).
From his comments, it seems clear that Safran Foer’s aim is to create a haggadah which will serve American Jews of today, and not just decaffeinate the text.
Related links and information:
This year, Passover begins in the evening of Friday, 6 April 2012, and ends in the evening of Saturday, 14 April 2012.
Haggadah Exhibit- You Shall Tell Your Children: The Passover Haggadah in the Yale University Library Collections http://www.library.yale.edu/judaica/site/exhibits/children/index.html